Thursday, September 18, 2008

Web Marketing

Marketing in any business means the way of promoting your business, your products and make the customer like your product. It is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals.In any organization, marketing plays a vital role. We may design and develop our project successfully but what if we are unable to promote it, what if we can't sell our products to the world.

Before starting the process of marketing we have to have the concept of it. We have to know who our end users are, who will buy our products, in what way will it can win over the existing products, how can we make the visitors visit our site. We have to take under consideration every single factor before staring the marketing process.

As our project will be a web- based project, the main marketing strategy behind this will be making it appear in all the main search-engines. Extraordinary contents, writing a descriptive page title for each of the page,writing a decsription and keyword META TAG which uses the main keywords and keyphrases of the page,submitting our page URL to search engines,exchanging links, advertising with google, writing blogs, submitting our site to web directories, sending offers to visitors etc are the main factors that are needed to be considered.

If we are able to develop a site that has the good contents and is technically sound that incorporates the above mentioned facts I am sure our project will be extraordinary. I might have missed some points that are needed for web- marketing and I will explain the rest of the factors on my presentation which I will be doing probably next week. Any suggestions and comments on this will be higly appreciated.

So guys lets make it simple, start planning and start working

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