There are more and more community websites, Social networks such as Facebook, MySpace, and LinkedIn, social bookmarking systems such as de.licio.us, social search engines such as scour.com, and many many others, digg, twitter, flickr, rollyo, ...
So, what's common about these sites? Here is what I found: these sites all try to collect some kind(s) of information from their users, manipulate it, and make it valuable to the user and other users. such information can be categorized into five categories:
1. User profile: Users' activities are recorded by the website. These records become valuable to others. For example, when a user saves a bookmark to his/her De.licio.us account. It is used by the site to identify popularly bookmarked site.
2. User authored content: A blog at blogspot.com, a picture at flickr, a customized search engine at Rollyo, ... These items are interesting to some readers and attract them to visit the website.
3. Reviews, Comments, Opinions: When you need reference, would like to know what others' experience about a restaurant or a movie theater, you may go to certain Website to find out what others said.
4. Rating and 5. Voting: At digg.com, you vote YES by "digg it" or NO by "bury it"; at scour.com, you give a rate to a search result to express your assessment to it's quality or relevance. These measures can been seen as quantified and/or simplified reviews/opinions.
1 comment:
I agree to Dr. Wu and believe getting information from the users and using it as feedback, both positive and negative to improve on further is the best and most efficient way to make your business grow.
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